What is a Podcast?

An Episode of Loud and Clear Podcast

Are you a podcaster? Do you listen to podcasts? Don’t be afraid if the answer to one or both of those questions is no. But do understand that podcasting is a powerful way to reach an audience in great depth. And as influence becomes an even more important element of selling and marketing, perhaps it is time to look at podcasting more carefully.

Dave Anderson and Lee Cornell take a few minutes to talk about podcasting, talk about what it is, how to get started, and why it might be something to consider in the future. Take a listen.

Click below to follow our Loud and Clear podcast in its audio form. New episodes are added regularly.

Recent Podcasts and Blogs

  • Episode 1 – Jack Frisby
    Jack Frisby sells sales help to owners who do not think of themselves as salespeople. The close is not where the pipeline stalls. Getting enough of the right conversations started is.
  • The Lead You Meant to Call Back
    The inquiry you meant to answer after lunch. The proposal that went quiet. The referral still in your phone. That's the Stale Lead Flow, the most common and most fixable growth pattern in owner-led firms. Here's the math and the fix.
  • Are You Working Too Hard?
    You're closing deals and still ending every month tired and behind. That's the Heavy Lift Pipeline. Here's why it happens, the math behind it, and how to attract better clients on purpose.
  • Great Work Isn’t Enough: When a Good Business Becomes the Quiet Brand
    Your clients love your work—but does the rest of your market know you exist? Learn why strong businesses become Quiet Brands and how consistent visibility can turn a great reputation into a stronger pipeline.
  • The Referral Black Hole: Why Word-of-Mouth Isn’t a System